1. Discover an alcohol alternative.
Adaptogens are a better way to de-stress and kick back at the end (or middle) of the day. We've infused each elixir with ashwagandha, damiana, gentian & rhodiola that will help you relax, without all the detrimental effects of alcohol. Adaptogens are herbs, many is use for hundreds of years, that have been shown to have effects like reducing cortisol levels (stress) and stimulating seratonin precursors (boosting your mood).
2. Complexity: Made With Organic Ingredients, Not "Flavors" like Other NA Options
No synthetic tastes, flavored syrups or refined sugar here at Curious HQ, just the world's best organic ingredients like Turkish pomegranates, Sicilian blood oranges and Indian ashwagandha — batch-made in Hudson Valley, New York.
3. Changing habits can be hard, make it easy.
Curious comes ready-to-pour over ice, so having it on-hand will ensure you have the most enlightening & delicious month possible — without having to think twice.
4. Sleep & Feel Truly Incredible (your skin too!)
Booze may make you feel tired, but it actually interrupts the sleep-wake cycle and reduces your REM sleep. You'll be blown away how much better you feel cutting back on the booze a few more nights per week. Drinking less is also linked to improved brain health, memory and...just ask anyone what it can do for you skin! Alcohol consumption can cause skin inflammation and reduce collagen levels too, so cutting back can really improve your complexion!
5. Last Year, People LOVED Their Sober Trip to Flavortown
So much that many made a permanent change, even if only on weekdays:
Thanks to Curious our Dry January will be extended! Intriguing tastes & awesomely sober experience 💖 "
"There's nothing else like it. Great ingredients, a "real alcohol" burn, and delicious recipes. We did Dry January and still enjoy these to limit our alcohol throughout the year."
"A Dry January & On Must-Have!
I've already saved money vs.
what I spend on alcohol."
"Got me through Dry January
without a hitch!"
"I'll drink Curious over wine
long after #DryJan!"
Our end-of-day ritual
is important, but we can
do better than booze!
Batch-made from only the finest organic ingredients — no artificial
"flavors" like other options.
Subscribe & save 25%
We recommend discovering your favorites with the Variety Pack, but you can also shop specific flavors.
Hear From Our Happier, Healthier Customers