XO MU 12-6-21

XO, MU readers get $10 off orders $50+ with code XOMU21


Curiously complex booze-free cocktails infused with adaptogens to help you unwind.

Hey XO, MU reader, thanks for stopping by. Take $10 off any order $50 or more with code XOMU21.


For when you need a pick-me-up

Curious No. 1 is a riff on the Negroni, with the added benefit of rhodiola and gentian to boost energy. Best served on a large cube in a rocks glass, garnished with an orange slice or twist.

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For when you’re looking to set the mood

A chance encounter between a spicy margarita and a dark & stormy resulted in Curious No. 2. This flavor contains the aphrodisiac damiana as well as ginger and citrus to help settle any butterflies. Serve up on the rocks with a lime wedge and a salted rim.

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For when you want to relax

Curious No. 3 — Calm, cool, and collected—No. 3 is our riff on the Cucumber Collins with the de-stressing benefits of ashwagandha*. Curious No. 3 is best enjoyed over a large cube or neat, garnished with a lemon peel.

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*Those who are pregnant should not consume ashwagandha.

For when you have a busy mind

Curious No. 4 is best described as a Sicilian Blood Orange Green Mandarin Spritz, invoking both the ever-popular Aperol Spritz with the delicate effervescence of Prosecco. Enjoy the de-inflammatory properties of ginseng and turmeric, as well as holy basil to reduce stress. Serve in a wine glass, on the rocks, or neat, garnished with an orange slice.

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For when your body is craving balance

Curious No. 5 is our smoked cherry chocolate old fashioned. Spicy, smokey, and oh so luxurious, it’s infused with the immunity boost of elderberry, ginger, chicory and cayenne with the power of body-balancing shatavari. Best served stirred on the rocks for ten seconds, garnished with orange peel, cherry, rosemary, or purple sage.

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Not sure where to start? Try our Variety Pack.

Each month, you’ll receive a variety pack with our favorite flavors of booze-free craft cocktails. Every Curious Elixir is 100% booze-free, handcrafted with organic ingredients and no refined sugar.


This is no syrupy fruit-juice concoction. Curious drinks like a legit adult beverage, with a pleasing complexity and bite. Sober foodies need no longer feel left out.
NY Times

Non-alcoholic cocktails that are perfect for sober people, or for non-sober people who want to cut back on their drinking but not their partying.

Herby. Complex. Not too sweet. Great for social situations without the hangover.
Wall Street Journal